DRSR Journal

S.no	Article Details	Pg.no
1	Title FACTORS INFLUENCE THE TEACHERS FOR MOTIVATING THE STUDENTSTHE TEACHING METHODS AND AIDS- A STUDY WITH REFERENCE TO RAMANATHAPURAM DISTRICT Authors N.Renugadevi Ph.D (Part time Research Scholar) Dept. of Commerce Bharathiar university-Coimbatore Dr.A.Latha Assistant Professor of Commerce Govt. Arts College, Coimbatore DOI : 10.46528/DRSRJ.2020.V10I06N06.01	1-13
2	Title ENTREPRENEURIAL APTITUDE AMONG COLLEGE STUDENTS WITH SPECIAL REFERENCE TO SIVAGANGAI DISTRICT Authors M.THANGAPANDY, Ph.D Research Scholar, Raja Doraisingam Government Arts and Science College Sivagangai-630561 Dr.S.SENBAGANATHAN, Assistant professor, P.G. and Research Department of Commerce, Raja Doraisingam Government Arts and Science College Sivagangai-630561 DOI : 10.46528/DRSRJ.2020.V10I06N06.02	14-21
3	Title A STUDY ON CONSUMER PERCEPTION OF DIGITAL PAYMENT MODE Authors Dr. S. NAZEER KHAN * ASST. PROFESSOR PG & RESEARCH DEPARTMENT OF COMMERCE Dr. ZAKIR HUSAIN COLLEGE ILAYANGUDI 630 702 SIVAGANGAI DISTRICT A. NOWRIN BANU RESEARCH SCHOLAR PG & RESEEARCH DEPARTMENT OF COMMERCE Dr. ZAKIR HUSAIN COLLEGE ILAYANGUDI 630 702 SIVAGANGAI DISTRICT DOI : 10.46528/DRSRJ.2020.V10I06N06.03	22-32
4	Title A STUDY ON SOCIO ECONOMIC CONDITION OF WOMEN ENTREPRENEURS IN SIVAGAGAI DISTRICT Authors Dr.K.GEETHA Assistant Professor of Department of Commerce Arulmigu Palaniandavar College of Arts and Culture Palani,Dindukal District Tamilnadu P.SANGEETHA PhD Research Scholar Assistant Professor of PG Department of Commerce with CA Syed Ammal Arts and Science College Ramanathapuram Tamilnadu DOI : 10.46528/DRSRJ.2020.V10I06N06.04	33-45
5	Title Customers’ Perception on internet banking Services Offered By Commercial Banks at Karaikudi Authors Dr.C.Yogalakshmi Professor, Department of Banking management, Alagappa University, Karaikudi N.Manju M.Phil Scholar, Department of Commerce, Alagappa University, Karaikudi DOI : 10.46528/DRSRJ.2020.V10I06N06.05	46-60
6	Title Innovative Entrepreneurship for Economic Development Authors N.Shobana 1 & P.Ranjitha 2 M.Phil Scholar, Department of Commerce, Alagappa University, Karaikudi. DOI : 10.46528/DRSRJ.2020.V10I06N06.06	61-70
7	Title E-commerce on Logistics Authors Dr. P Suresh Babu Assistant Professor & Head, Department of Commerce Government Arts College for Women, NilakKottai DOI : 10.46528/DRSRJ.2020.V10I06N06.07	71-78
8	Title Role of Information System in Human Resource Management for Global Business Competitiveness Authors Dr. K Raja Assistant Professor, Department of Commerce Government Arts college, Paramakudi DOI : 10.46528/DRSRJ.2020.V10I06N06.08	79-89
9	Title EMERGING TRENDS IN CORPORATE SOCIAL RESPONSIBILITY IN INDIA Authors Dr. Karthikeyan Assistant Professor, Department of Commerce Government Arts College for Women, Nilakkottai DOI : 10.46528/DRSRJ.2020.V10I06N06.09	90-97
10	Title INNOVATIONS IN WOMEN ENTREPRENEURSHIP Authors Dr. A. Govindaraju Assistant Professor PG& Research, Department of Commerce Rajah Serfoji Government College, Thanjavur DOI : 10.46528/DRSRJ.2020.V10I06N06.10	98-110
11	Title SWOT ANALYSIS FOR MEDICAL TOURISM IN INDIA Authors S.Josephin Arulmozhi Reg.No 1750/2017-18 Ph.D Research Scholar, Department of Commerce, Alagappa University, Karaikudi. K.Praveenkumar Reg.1682/2017-18 Ph.D Research Scholar, Department of Commerce, Alagappa University, Karaikudi. R. Vijayalakshmi Reg.1778/2017-18 Ph.D Research Scholar, Department of Commerce, Alagappa University Karaikudi. Dr.G.Vinayagamoorthi Assistant Professor, Department of Commerce, Alagappa University, Karaikudi. DOI : 10.46528/DRSRJ.2020.V10I06N06.11	111-123
12	Title AVENUES OF WOMEN ENTREPRENEURSHIP Authors M.SHARMILA DEVI, Assistant Professor, Department of Commerce, PSR Arts and Science College, Sivakasi, Virudhunagar District, Tamil Nadu Ms.M.JENSIRANI, Assistant Professor, Department of Commerce, PSR Arts and Science College, Sivakasi, Virudhunagar District, Tamil Nadu DOI : 10.46528/DRSRJ.2020.V10I06N06.12	124-131
13	Title A STUDY ON OPTIMUM PORTFOLIO USING ABNORMAL RETURN WITH SPECIAL REFERENCE TO NIFTY Authors Mrs.M.SHARMILA DEVI, Research Scholar, PG and Research Department of Commerce, Sri S.Ramasamy Naidu Memorial College, Sattur Virudhunagar district. Dr.A.MUTHUMANI, Assistant Professor, PG and Research Department of Commerce, Sri S.Ramasamy Naidu Memorial College, Sattur Virudhunagar district DOI : 10.46528/DRSRJ.2020.V10I06N06.13	132-141
14	Title Attitude of Consumers towards Online Shopping (A Study with special reference to Virudhunagar Town) Authors Dr.(Mrs.) R.Shanthi, Assistant Professor of Commerce, V.H.N.Senthikumara Nadar College (Autonomous), Virudhunagar. Dr.(Mrs.) B.Nandhini, Assistant Professor of Commerce, V.V.Vanniaperumal College for Women,Virudhunagar. DOI : 10.46528/DRSRJ.2020.V10I06N06.14	142-151
15	Title OMNI-CHANNEL RETAILING: E-WALLET INITIATION FOR CONSUMER PROTECTION Authors Dr. Mugeshkannan Reguraman Assistant Professor, PG Department of Commerce CA, Syed Ammal Arts and Science College, Ramanathapuram, Tamilnadu, India Mrs.C.Uthradevi Assistant Professor, PG Department of Commerce CA, Syed Ammal Arts and Science College, Ramanathapuram, Tamilnadu, India DOI : 10.46528/DRSRJ.2020.V10I06N06.15	152-162
16	Title COLLISION OF DIGITALIZATION IN CLOTH MANUFACTURING Authors D. Sulthan Basha Assistant Professor PG Department of Commerce with CA, Syed Hameedha Arts and science College,Kilakarai Ramanathapuram (Dt), Tamilnadu DOI : 10.46528/DRSRJ.2020.V10I06N06.16	163-172
17	Title Corporate Social Responsibility of Banks for Social Development in India A Study with Special Reference to Axis Bank Authors Dr. S. Thirumal DOI : 10.46528/DRSRJ.2020.V10I06N06.17	173-172
18	Title A STUDY ON PROBLEMS FACED BY LIC AGENTS AT SRIVILLIPUTTUR TALUK Authors Dr.R.Murugan Guest Lecturer Madurai Kamaraj University Constituent College, Sattur DOI : 10.46528/DRSRJ.2020.V10I06N06.18	184-199
19	Title PERFORMANCE OF FINANCIAL LEVERAGE RATIOS OF THE SELECTED COMPANIES IN TEXTILES INDUSTRY Authors Dr.G.Manimuthu Assistant Professor, Department of Commerce, Mannar Thirumalai Naicker College, Madurai. DOI : 10.46528/DRSRJ.2020.V10I06N06.19	200-208
20	Title A STUDY ON VARIOUS WELFARE SCHEMES BY THE LIFE INSURANCE CORPORATION OF INDIA TOWARDS CORPORATE SOCIAL RESPONSIBILITY Authors Mr.M.VINOTH Assistant Professor, Department of Commerce with Corporate Secretaryship, Mannar Thirumalai Naicker College, Madurai. Dr.SP.MATHIRAJ Associate Professor, Department of Corporate Secretaryship, Alagappa University Karaikudi-03. DOI : 10.46528/DRSRJ.2020.V10I06N06.20	209-221
21	Title UTILIZATION OF PRIORITY SECTOR CREDIT LOANS IN COMMERCIAL BANK WITH REFERENCE TO SIVAGANGAI DISTRICT Authors A.Priya M.Phil Scholar,Department of Commerce,Alagappa University,Karaikudi-630004. Dr.S.Gopalsamy Assistant Professor,Department of International Business,AlagappaUniversity,Karaikudi- 630004 DOI : 10.46528/DRSRJ.2020.V10I06N06.21	222-228
22	Title PLIGHT OF WOMEN WORKERS IN THE UNORGANISED SECTOR WITH SPECIAL REFERENCE TO VIRUDHUNAGAR DISTRICT Authors Mrs.M.SHARMILA DEVI, Assistant Professor, Department of Commerce (CA), PSR Arts and Science College, Sivakasi, Virudhunagar District, Tamil Nadu Mrs.K.MURUGALAKSHMI @ VIJI, Assistant Professor, Department of Commerce(CA), PSR Arts and Science College, Sivakasi, Virudhunagar District, Tamil Nadu. DOI : 10.46528/DRSRJ.2020.V10I06N06.22	229-238
23	Title FOREIGN DIRECT INVESTMENT Authors Wafa Abdul Gafar February ,2020 DOI : 10.46528/DRSRJ.2020.V10I06N06.23	240-249
24	Title A study on Job Involvement of Employees in Private Sector Authors Dr .A.KAVITHA, Assistant Professor in Commerce MIT College of Arts and Science for Women , Musiri DOI : 10.46528/DRSRJ.2020.V10I06N06.24	250-260
25	Title A STUDY ON SUPPORT DIGITAL ENTREPRENEURSHIP Authors Dr. G.Nedumaran* & R.Saroja** Associate professor, M.phil Scholar Department of commerce Alagappa university Karaikudi-630003 DOI : 10.46528/DRSRJ.2020.V10I06N06.25	261-272
26	Title ENVIRONMENTAL INITITATIVES OF GREEN BANKING SYSTEM – A SPECIAL REFERENCE TO PRIVATE SECTOR BANKS IN MADURAI DISTRICT Authors Dr. S. Chandrasekaran Assistant Professor in Commerce, Post Graduate & Research Department of Commerce, Vivekananda College, Tiruvedakam West, Madurai - 625 234 Sri. M. Narayanan Research Scholar, Post Graduate & Research Department of commerce, Vivekananda College, Tiruvedakam west, Madurai – 625234. DOI : 10.46528/DRSRJ.2020.V10I06N06.26	273-285
27	Title CORPORATE SOCIAL RESPONSIBILITY AND SUSTAINABILITY – SATYA BHARTI ABHIYAN Authors Dr.SP.Mathiraj Associate Professor, Department of Corporate Secretaryship, Alagappa University Karaikudi N.Nagalakshmi, Ph.D Full-Time Research Scholar, Department of Corporate Secretaryship, Alagappa University Karaikudi M.Thivya Bharathi Ph.D Full-Time Research Scholar Department of Corporate Secretaryship, Alagappa University Karaikudi DOI : 10.46528/DRSRJ.2020.V10I06N06.27	286-293
28	Title QUALITY OF WORK LIFE OF SCHOOL TEACHERS IN SIVAGANGAI TALUK Authors Dr. S. SENBAGANATHAN, Assistant Professor P.G. and Research Department of Commerce RAJA DORAISINGAM GOVERNMENT ARTS COLLEGE SIVAGANGAI -630 561 V. SELVARAJ, Ph.D Research Scholar RAJA DORAISINGAM GOVERNMENT ARTS COLLEGE SIVAGANGAI -630 561 M. SAVITHA, RESEARCH SCHOLAR RAJA DORAISINGAM GOVERNMENT ARTS COLLEGE SIVAGANGAI -630 561 DOI : 10.46528/DRSRJ.2020.V10I06N06.28	294-305
29	Title PERSONAL VALUES ON MANAGERIAL EFFECTIVENESS: A STUDY IN PUBLIC SECTOR BANKS MADURAI DISTRICT Authors Ms. S. RAJESWARI Ph.D Research Scholar in Management studies, Mother Teresa Women’s University, Kodai kanal Dr. T.VANNIARAJAN Asst. Professor, Dept. of Management, NMSVN College, Madurai DOI : 10.46528/DRSRJ.2020.V10I06N06.29	306-311
30	Title STUDY ON ROLE OF NGOs IN ECONOMIC DEVELOPMENT OF INDIA Authors Dr. M. Gurupandi, Assistant Professor, Department of Commerce, Alagappa University, Karaikudi. Mrs. B. Nandhini, Research Scholar, Department of commerce, Alagappa University, Karaikudi. DOI : 10.46528/DRSRJ.2020.V10I06N06.30	312-316
31	Title WORK LIFE BALANCE OF RURAL ENTREPRENEURS (An Empirical Study with special reference to Women in Madurai District, Tamil Nadu) Authors Ms. S.Kathija., Associate Professor, Department of Commerce Lady Doak College, Madurai-625002, Tamilnadu. DOI : 10.46528/DRSRJ.2020.V10I06N06.31	317-325
32	Title WORD OF MOUTH AS A MARKETING STRATEGY Authors Mrs.M.SHARMILA DEVI, Research Scholar, PG and Research Department of Commerce, Sri S.Ramasamy Naidu Memorial College, Sattur Virudhunagar district Dr.M.Sathya Assistant Professor, Department of Commerce, PSR Arts and Science College, Sivakasi DOI : 10.46528/DRSRJ.2020.V10I06N06.32	326-334
33	Title A STUDY ON THE AWARENESS AND PROBLEMS OF CUSTOMERS TOWARDS E-BANKING SERVICES IN MADURAI Authors Dr.K.Nisha Associate Professor, Department of Commerce, Lady DoakCollege Mrs.A.Yoga Lakshmi Assistant Professor, Department of Commerce ,Madurai Lady Doak College, Mrs.S.Satyavani Assistant Professor, Department of Commerce,Madurai Lady Doak College,Madurai DOI : 10.46528/DRSRJ.2020.V10I06N06.33	335-342
34	Title TECHNOLOGY ADOPTION IN PUBLIC SECTOR BANKS - AN EMPLOYEE CENTRIC STUDY Authors Dr. S. Ganapathy Professor, Department of Commerce, Alagappa University, Karaikudi, Tamilnadu Mr. S. Rajamohan Part time Doctoral Research Scholar, Department of Commerce, Alagappa University, Karaikudi, Tamilnadu and Asst. professor, Department of Management, Bharata Mata College of Commerce and Arts, Choondy, Aluva DOI : 10.46528/DRSRJ.2020.V10I06N06.34	343-355
35	Title AN OVERVIEW ON THE IMPLEMENTATION OF ARTIFICIAL INTELLIGENCE IN NON PROFIT ORGANISATION Authors Shaila.K Assistant professor Department of Commerce and Management Acharya Institute of Graduate Studies Bangalore-560 107, Karnataka Samanvitha.C Assistant professor Department of Commerce and Management Acharya Institute of Graduate Studies Bangalore-560 107, Karnataka DOI : 10.46528/DRSRJ.2020.V10I06N06.35	356-360